
This essence is formulated for individuals with sensitive skin. The innovative packaging of the product takes inspiration from the growth form of Dendrobium, the core ingredient of the essence, and showcases the aesthetic, conveying the benefits of antiageing qualities, as well as care for the skin. The shape of a column with a centre ring imitates the growing of Dendrobium that along the support by employing irregular and smooth chine lines, which echoes the vitality of the natural plants.
The Dendrobium is known for upward growth posture and remains coiled when dried for medicinal purposes. Inspired by this, the design team created a centre ring structure that simulates the multiple nodes of the Dendrobium, presenting the dynamics of growth posture with chine lines. The design features a gradient of yellow and green colours from the Dendrobium stem leaves, which provides users with a natural and vital visual experience, showcasing the natural and safe properties of the product.
这款精华液专为敏感肌用户设计,其包装创新地聚焦于产品核心成分——铁皮石斛的生长形态,旨在以审美体验传达产品的抗衰老功效以及对用户肌肤的温和呵护。该包装采用圆柱搭配中环结构的独特造型,且中环以不规则的流畅棱线描绘出石斛沿支撑物缠绕生长的美感,彰显生命力。
铁皮石斛在生长时沿着支撑物缠绕而上,而干燥入药后依然呈现缠绕形态。设计团队以此为灵感,在中环结构中模拟了石斛的生长形态与多节特征,以环绕的棱线呈现向上生长的动感。搭配源自石斛茎叶的黄绿渐变色,给予用户极具自然美感与生命力的视觉感受,并展现产品自然、安全的特性。