Idea

This essence is specially formulated for individuals with sensitive skin. The innovative packaging of the product takes inspiration from the growth The inspiration comes from the book "Precision Skin Care a Scientific Principle and Practice" that Mr. Mei Hexiang began to plan and write together with experts in 2017, the fourteenth chapter of which is: "Precision Dermatology and skin care practice design Examples" This chapter contains the brand's core skin care philosophy: comprehensive thinking based on evolution/accurate sequencing and delivery/with skin autonomy The square system.

And decided to use "Chapter 14" as the brand name, because it has the right rational and poetic. It is a scale of progress, but it is not yet complete.

Like so many other things in life, skin care is really a "one thing," a moment of quiet solitude, a moment of reflection in the mirror. The ideal state of the matter is rational, calm and self-governing. Our heart "is to honestly share the accumulated more than 20 years of precision skin care research experience, concentrate on the preparation of patented ingredients and effective formulas, to help each individual, skin care this" own thing ", to do better.

Chapter 14 believes that our present skin is the result of natural selection to adapt to the environment over a long period of evolution. However, in the high-speed iteration of modern life and technology, the skin also has to deal with a variety of changing internal and external disturbances, which conflict with the homeostasis formed by the skin during the long-term evolution process.

The key to formulation development is to understand the interaction of different factors and the impact of the resulting skin disturbance, locate the specific site of action, and optimize the delivery technology to deliver the active substance at the appropriate concentration.